Better Impact Inc.

We are a small but global company, headquartered in Canada, and dedicated to helping nonprofits, charities and government agencies accomplish their missions. Our team is proud to develop Better Impact's volunteer software, CRM, and database systems.

Meet our amazing team...

Photo of Tony Goodrow using his laptop next to a boat he wishes he owned

Tony Goodrow

  • Founded the team in 2001
  • I love to sail (and am trying to convince my wife to live on a boat for awhile sometime).
  • Writing and playing a little music as a hobby is always fun.
  • Favorite volunteer experience – Founding Chair of a ten bed residential hospice.
  • Passionate about helping organizations reach their potential and am thankful that I get to do this for a living.
  • A big believer in the value volunteers bring to organization and developed the Relative Impact model of measuring ROI to quantify that value. or Ext.120

Photo of Brandi Zoskey and her son

Brandi Zoskey

Software Sales Advisor
  • Joined the team in 2012
  • Family first. I’d much rather be out making memories with loved ones than folding laundry – it can wait!
  • Played competitive soccer including national championships, a soccer scholarship to Western Michigan University and a trip to the World Master Games in Australia.
  • Now I enjoy coaching my son’s youth soccer team and passing on the love of the game.
  • I’m more of a non-fiction fan when it comes to books. “The 7 Habits of Highly Effective People” by Stephen R. Covey is my all-time fave! or Ext 125

Photo of Andrew Foster near a windmill

Andrew Foster

Member Success Advisor
  • Joined the team in 2008
  • Raised in southern Ontario but also lived in England where half of my family live.
  • Actor, musician, traveler, linguist and voice impersonator.  I love any opportunity to travel and explore.
  • I have acted in television, films, and on the stage.  It is always a pleasure providing entertainment.
  • Proud fan of Star Trek and Coronation Street.
  • Twelve years of experience training on Volunteer Impact.  I’m passionate about learning and sharing that passion with our clients.
  • This old dog loves learning new tricks!
  • Knows the difference between a café and a coffee house in the Netherlands. or Ext 121

Photo of Dan Plaskon (and family)

Dan Plaskon

V.P. Technology
  • Joined the team in 2001
  • Proud father of two wonderful girls and a lucky husband as well. 🙂
  • A huge believer in the benefits of reading as much as possible — I love to learn new things.
  • I enjoy going for long runs in the country as often as I can – nothing leaves me feeling more energized! or Ext 123

Photo of Jose Batista playing guitar

Jose Batista

  • Joined the team in 2014
  • A musician in my spare time and have been playing music since the age of 5.
  • Love Sudoku puzzles, roulette, Microsoft Excel and basically anything to do with numbers and statistics. or Ext 126

Yifan Yang

Accounting Technician
  • Joined the team in 2020.
  • I grew up in Beijing, moved to the States in 2012 for high school and university, came to Canada for my masters in 2019 and decided to make it my home.
  • I did Accounting for my undergrad and Management Sciences for my masters and I love analyzing and dealing with numbers.
  • I always love helping other people and learning and trying out new things!
  • I backpacked to Europe, Africa and South America on my own when I was in college and I am a huge fan of photography, yoga and hiking!

Shannon MacKenzie

Member Success Advisor
  • Joined the team in 2019
  • I am basically the walking definition of an extrovert and a proud Western Alum…Go Mustangs!
  • My career has been divided between kinesiology and volunteer management, with my most recent position being with Habitat for Humanity. It was at Habitat that my knowledge and passion for the Better Impact software developed, and I love sharing this with others!
  • I love most sports, but fastball, curling and basketball are my favourites, and I have been blessed to be a part of many incredible teams throughout the years!
  • Through volunteering, I have worked with a variety of organizations both locally and internationally. From festivals, to building, teaching English and coaching. I like to take on new challenges and meet new people! or Ext 132

Cameron Segger

Francophone Sales & Support Advisor
  • Joined the team in 2020
  • I grew up in Toronto, and have also lived in the UK, Newfoundland and now Hamilton, Ontario.
  • I have studied French (linguistics and translation), Business Analysis and Business Administration, with a focus on information systems and sustainability.
  • I’ve spent half of my career working in service of non-profit organizations.
  • I have traveled extensively, spent a gap year in Europe, worked as a ski technician in the French Alps and volunteered at an ecological reserve in Costa Rica.
  • I love exploring public spaces and discovering street art.
  • Ultimate frisbee, alpine skiing, board games, escape rooms, sci-fi and fantasy lit: these are my idea of a good time.
  • I use he/him pronouns or ext. 116

Mohana Ananthanarayan

Member Success Advisor
  • I’ve recently moved to Canada after 4 years in Australia.
  • I have experience with volunteer management in the Tourism and Events industry and worked with Better Impact at my old organisation.
  • In my spare time, I love watching stand-up comedy, trying out new restaurants/bars, playing board games and I’m a regular at trivia nights.
  • I’m excited to explore Canada as I make it my new home!

Kristi Basic

Digital Media Producer
  • Joined the team in 2019
  • Travelling with my husband is the best thing in the world for me – some of my favourite places have been Japan, Costa Rica, and Paris, France! Next stop: Sweden!
  • I’m a big reader, especially the sci-fi and fantasy genres – my all time favourite is the Red Rising series by Pierce Brown!
  • I’m always happy to learn new things and share that knowledge with others!
  • Inter Milan is my favourite soccer team! or ext.129

Paula Avila

Marketing and Engagement Coordinator
  • Joined the team in 2021
  • I’ve lived in Bolivia, the U.S., Spain and now I call Canada my home. As a result I’ve spent a lifetime traveling, enjoying different cultures, meeting different people and it has shaped the person I am today.
  • My passion for marketing, art, music and food stem from the same source: creativity. The thought that someone had an idea and made it into a reality is what makes the world go round.
  • What I appreciate the most is quality time with my family and friends.
  • In my free time I like to watch movies, read, and practice yoga. Lately I’ve been getting into meditation and crocheting.
  • I’m an amateur cook and baker. or ext. 113

Adeyinka Jegede

Compliance and Systems Specialist
  • Joined the team in 2020
  • I am a Certified ISO 27001 Lead Implementer, Certified Business Analysis Professional (CBAP), Certified Data Privacy Solution Engineer (CDPSE) and a Certified Information Systems Auditor (CISA) with ISACA Platinum Level membership.
  • My greatest motivation is making an impact wherever I find myself.
  • I love teaching and engaging in intellectually tasking challenges, I guess that earned me the nickname “Prof”.
  • I am an actor, theatre/movie director and producer. I love the arts, especially theatre and classical music.
  • That’s my daughter in the background. I call her my Princess Fifi. She wants to be a YouTuber with at least 200 million subscribers.
  • I love my family, great, happy and interesting guys to have around. or ext. 127

Patricia Vandermeer

Lead Front End Developer
  • Joined the team in 2009
  • Front End Coder (& Client Support Agent)
  • Nature and martial arts enthusiast.
  • Photography hobbyist.

Adam Pacey

Front End Developer
  • Joined the team in 2020
  • I am proud to be born from Hamilton and checking out the local art and eating scene.
  • I’m passionate about web development & design.
  • I enjoy cottaging and hiking with my family.
  • In my downtime i can be found playing video games or watching movies.
  • Beets, Bears, Battlestar Galactica.

Photo of Patrick McQuay standing next to his car

Patrick McQuay

Front End Developer
  • Joined the team in 2015
  • A certified car nut. I enjoy working on my project car in my spare time.
  • When I’m not doing that, I love to be outdoors – camping, hiking and canoeing with my family.
  • I also love to read, mostly science fiction and some fantasy.

Thomas Brindle

Member Success Advisor
  • Joined the team in 2019
  • Passionate about helping others and sharing skills to achieve goals and objectives
  • Currently residing in London but a proud northerner!
  • My favourite football team is Manchester United
  • Love to travel, explore, cook and learn new things in life wherever possible or ext. 150

Daniel Green

Software Sales Advisor
  • Joined the team in 2020
  • I have been in Sales for most of my career starting in I.T. Sales, and then moved to have a long career that spanned over 10 years in Real Estate.
  • Supporting all my customers along with the way with 100% dedication and customer satisfaction and have not been afraid to go above and beyond for anyone’s needs.
  • I have a very social life with my friends and family.
  • I spend most of my free time with my 8 year old son Luke who is a key ingredient to my daily motivation.
  • I love most sports and played football and rugby in the past and am a keen supporter of Arsenal. or ext. 151

Andy Fryar in Bali

Andy Fryar

Operations Manager AU & NZ
  • Joined the team in 2009
  • I’m a travel nut and an admitted wine ‘snob.’ Traveling to wine regions with my wife is the ultimate!
  • 30+ years in the volunteer management space & passionate about driving the profession forward.
  • Founder of OzVPM (Australasian Volunteer Program Management) and a former President of Volunteering Australia.
  • Co-author of Volunteer Program Management: An Essential Guide (3rd edition).
  • With 9 kids and step kids – family is an important part of my life.
  • I’m most satisfied when I make a real difference for a Volunteer Manager and their program. For me its always a highlight.

Dahlia Opala

Member Success Advisor
  • Joined the Australian team in July 2019 after being a Volunteer Impact Enterprise Administrator for an Australian organisation for the last 2 years.
  • My background is in Education, Festival and Event management specialising in staff and volunteer management, logistics, training and project collaboration.
  • Passionate about best practices and standards in Volunteer Management and engaging children and youth in volunteering.
  • I am a natural creative and have performed in and directed live performances as well as visual design and making for film, installation and VR production. I also love drawing, especially animals and insects.
  • In my downtime, I live a quiet life with my partner James & step-daughter Charlotte and love spending time with my family, friends and in my garden with our plants, Rhodesian Ridgeback and chickens.

Micah Roberts

Software Sales Advisor
  • Joined the team in 2020
  • Studied psychology at the University of Missouri because I am fascinated about the human mind and behavior. This curiosity later developed into a strong passion for people and building lifetime relationships with others.
  • Fitness and nutrition addict. I enjoy getting up before 4am during the week so I can spend time in the gym, lift weights, and crush my goals! I give a lot of credit to my successes in life by following a consistent workout routine and eating plan.
  • I love to go on cruises! It is a fantastic way to get out of your bubble, see the world, and meet people you would have never met.
  • I have a strong belief that if you put your mind towards something, you can and will achieve it if you want it. Never give up on your dreams and do not let others determine what you can and cannot do. That is for you to decide! or ext 134

Rob Bonesteel

Member Success Advisor
  • I love Chicago and want everyone to love it too. I believe it is my responsibility to help visitors experience the best that my city has to offer. Just let me know you’re coming!
  • Some people describe me as a geek and a gamer. There isn’t a game I won’t try, however I do prefer German styled board games.
  • Often you will find me out riding my Triumph motorcycle.
  • Finally, I’m passionate about making the world a better place to live in. I’ve done this through service in the military, volunteering and work in the non-profit sector. My most recent position was as the Midwest Regional Volunteer Director for The Salvation Army in the USA. or Ext 124

Amy Weiner

Software Sales Advisor
  • Joined the team in 2016
  • Raised on the Gulf Coast but have been in Columbus, Ohio for much of my adult life. Go Buckeyes!
  • I am the proud mom of two teenage boys and have actively volunteered with their Boy Scout troop for the past 12 years. One is an Eagle Scout and the other is getting close.
  • Love the warmer months when I can spend time outside gardening, sticking my toes in the sand on a beach somewhere or riding bikes with my family.
  • I am at home in the kitchen and love to bake and cook. I’m always trying something new! or Ext 128.

Photo of Karen with her family

Karen Buenger

Member Success Advisor
  • Joined the team in 2016
  • My world turns for my family – my daughter, son and wonderful husband. – We love to travel far or near – Overseas to Germany to visit family or just to the Barossa in the caravan for the weekend.
  • I love cooking, drawing, journaling, playing my guitar, food, wine and playing games with friends
  • I’ve been working in the Volunteer Management space for 15 years.
  • Previous President of AAMoV (Australasian Association for Managers of Volunteers) and a current board member for VSA&NT (Volunteering South Australia & Northern Territory)

Christina Mychajliw

Member Success Advisor
  • Joined the team in 2018
  • Running is my one constant. From college hurdles to mid-life marathons, it grounds me in whatever form it takes.
  • Next adventure is indulging the artist within.
  • Believe everyone has the ability to strengthen the communities they live, work, and play in.
  • Professional fundraiser for ten years; volunteer manager for two. Thrilled to help others feed their passions volunteering, donating, and advocating for causes they believe in. or Ext 130.

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